The Practice

Five pillars of bespoke college advising.

Every pillar starts with a free 20-minute consultation. Scope, horizon, and pricing are tailored to your family — we share details once we understand the work.

I
Strategic Planning & List Strategy

Collegiate Advising

Strategic Planning

Turning interests into a recognisable intellectual curiosity. We work with families as early as 9th grade to shape extracurriculars, summer programmes, and original projects that admissions readers remember.

  • Extracurricular calibration and 'spike' development
  • Original projects: research, nonprofits, writing, building
  • Summer programme selection and application support
  • Quarter-by-quarter milestone reviews

List Strategy & Fit

What a school actually looks for is not what its viewbook claims. We calibrate lists, decide reach versus likely with real data, and brief students on each institution's specificities and culture.

  • List building: reach, target, likely
  • School-by-school institutional priorities
  • Application strategy across ED, EA, REA, RD
  • How many schools to apply to — and why
  • School tailoring from a recent alumni or current student

Every pillar starts with a free, no-fee conversation.

II
Recruited, Walk-On, & Transfer Pathways

Athletic Recruiting

The athletics pathway is the closest thing to a guarantee into a school, and every single spot is sought after by hundreds of athletes every cycle. Stand out and do the process correctly, through our team's honest and firsthand experience in this space.

What's included

  • Recruitment timeline and process nuances
  • Program insights
  • Communication strategy
  • Balancing season, travel, and academics

Every pillar starts with a free, no-fee conversation.

III
Voice & Narrative

Essay Tailoring

Our team specializes in helping you find your own voice and creative narrative. We help you craft your story, while holding you to our professional editorial standards.

What's included

  • Common App personal statement
  • Supplementals for every school on your list
  • Voice work — making the page sound like the student
  • Activities list and additional-information section

Every pillar starts with a free, no-fee conversation.

IV
Academic & Test Prep

Tutoring

For academic and standardised-test work, we curate a private network of vetted tutors — including certified specialists — and project-manage the engagement on the family's behalf.

What's included

  • SAT and ACT diagnostic, prep, and pacing strategy
  • Subject-area tutoring across the core curriculum
  • AP, IB, and A-Level coaching
  • Single point of contact, transparent scheduling, billing, and coordination

Every pillar starts with a free, no-fee conversation.

V
The Long Mandate

Beyond Admissions

Our mission is to help build the next generation of leaders, scholars, athletes, and more — not stat-pad acceptances or simply chase admissions. Our mentorship continues past the acceptance letter, since university is simply the next step in a longer journey.

What's included

  • Major selection and academic planning
  • Internship and career strategy
  • Networking introductions where appropriate
  • Quarterly check-ins through the undergraduate years

Every pillar starts with a free, no-fee conversation.

How engagement works

Three plain steps — no packages, no anchors.

  1. 01

    Book a free 20-minute consultation

    We meet over video. Tell us about your student and your goals. We tell you whether we can help and what it would look like.

  2. 02

    We design a scope and quote

    If we're a fit, we propose an engagement customized to your horizon and pillars.

  3. 03

    Work begins with your personalized team

    Hao or Simon leads every engagement personally, supported by a consultant or partner matched to your student's goals. If your dream school is UChicago, an alumni consultant who knows it from the inside joins your team. We are on your team.